Don’t leave it to chance. Follow these steps to ensure your product gets funding, lures customers and finds great success.
So you want to start a new company or create a breakthrough product or service? You’ve probably read all the industry reports on the growth trends for mobile apps, the market briefs on software as a service and the articles about cloud computing. The market opportunities look very attractive. You have a great idea and you’ve even assembled a good team to develop the solution. But where do you start? If you build it, will they come? Or do you first get funding to develop the product?
First things first. Funding is rare for any idea, and it’s nearly impossible if you don’t have customers already using your service and generating some revenue from sales of your product. So what should your first move be?