CASE STUDY

Analytics Firm Increases Revenue by 25% through Marketing and Sales Strategy

Client

Analytical services firm in the pharmaceutical and biotech industry

Services

  • Change Management
  • Sales Process Design
  • Interim Executive Leadership
  • Core Messaging Development
  • Growth Strategy

Results

  • 25% increase in revenue from prospective customer list growth
  • Gained skills to effectively manage their marketing services

Challenge

An analytical services firm in the pharmaceutical and biotech industry was struggling to market and sell their services. They didn’t have the experience necessary to generate new opportunities, nor did they have established methods for tracking and prospecting these new opportunities.

Solution

PlazaBridge Group’s specialized sales and marketing team leveraged their pedigreed experience to improve the client’s sales process. Step by step, the team revamped and identified key deliverables to ensure the client’s profitability. They then provided interim executive leadership to create new core messaging and input the growth strategy, all while unrolling accurate, real-time feedback for the client.

Results

Within 18 months, the client’s prospective customer list increased dramatically, causing a 25% increase in revenue. With PlazaBridge’s services, the client learned to effectively and efficiently manage their marketing services.

“The Plazabridge Group team impacted our company day one. We were shocked at how quickly they understood our business, the industry and the opportunities we potentially were missing. Their efforts to establish a strategy for growth and the execution support to get us moving were an aligning force.”

Scott A., CEO of Scientific Instrumentation and Data Analysis

 

Are You Ready To Transform Your Business?

Schedule a complimentary consultation with the Plazabridge team today!

Case Studies

Reengineering Company Business and Revenue Models

Case Studies

Pharmacy Automation Pioneer Sees Numerous Rounds of Funding

Case Studies

Smarter Sales Strategies at Pharmacovigilance Service Company

Case Studies

Validation and Certification Strategy for Company Receiving SBIR

Case Studies

Bringing a New Line of Specialty Candle Products to Consumers

Case Studies

Marketing Automation for a Cybersecurity Firm

Case Studies

New Revenue Opportunities for an LNG Company

Case Studies

Expanded Internet Presence for Engineering Firm

Case Studies

Developing Product Strategy for Homeland Security Company

Case Studies

Bringing 3D Printing Technology to Market

Case Studies

Commercialization of RFID Inventory and Logics Tracking Products for a Startup

Case Studies

Company Celebrates Incremental Revenue Growth of Over $30 Million​

Case Studies

Chemical Development Company Builds a Sales Team of Innovators

Case Studies

The Kitchen & Bath Channel Acquires 45,000+ Subscribers

Case Studies

Mobile Software Company Signs Amazon, eBay, Department of Defense, and US Army​